Invest in the Costa Blanca for 2025 – The Costa Blanca, and more specifically the Costa Blanca North, with its world renowned beaches, picturesque towns, and luxurious properties, continues to be a prime destination for discerning investors in 2025. Coastal towns such as Javea, Moraira, Altea, Benissa, and Denia offer Mediterranean charm and upscale living, whilst also providing an unbeatable environment for an enriching family life, making them highly attractive to luxury property buyers.
But just what else makes it so attractive, and why should you invest in the Costa Blanca for 2025?
Market Overview – A Surge in Growth
The Spanish real estate sector is experiencing significant expansion and in 2024, property prices increased by 8.4% (9.1% in the Valencian Community), the highest surge since 2007. Highly popular areas along the Coast such as the likes of Javea, Denia and Moraira for example saw increases of between 5-7%. Looking ahead, real estate investment in Europe is projected to reach €214 billion in 2025, marking a 23% increase compared to the previous year, with Spain leading as the most attractive destination for investors. Specifically, the Costa Blanca region is expected to see property values rise by 12% over the next five years, making it an attractive investment opportunity.
Sustained Demand from International Buyers
Home sales for 2024 reached their second highest level for more than a decade and foreign buyers powered ahead with 92,958 properties out of the total 716,183 homes sold were bought by international buyers. This is a year on year increase of 6% but more importantly it’s a 38% rise compared to the ten year average. Brits topped the chart with just over 8500 transactions however there were plenty of purchases from Germany and France, plus the Netherlands, Belgium, Italy, Sweden, Poland and the USA. A recent report by Idealista also shows that the Alicante province (Costa Blanca) was way out in front in terms of popularity where nearly 44% of all sales in the region for the whole of 2024 were made by foreign investors.
Attractive Rental Yields
The thriving tourism industry in the Costa Blanca contributes to strong rental yields. Investors can expect favorable returns, especially in sought-after towns like Javea and Moraira, where the demand for rentals remains high. In 2024 for example prices rose by about 4%, and recent legislation aimed at controlling the amount of rental property investors has changed the perspective of the market for the better, meaning that there are more serious investors looking for higher quality properties, who prefer to rent their homes out legally and for the longer term.
Strategic Location and Accessibility
The region’s excellent infrastructure, including modern highways and proximity to international airports, enhances its appeal. Discussions are underway to launch flights to both Canada and the USA directly from Alicante-Elche, and there’s further new routes planned right across Europe with leading airlines such as Ryanair, Easy Jet, Jet2 and Wizz Air. Despite it being the low season, there were already one million people who travelled through the airport in January 2025 and there were record breaking numbers for 2024, with over 18m passengers in total. This accessibility makes the Costa Blanca not only a desirable holiday destination but also a convenient location for year-round living.
An Emphasis on Sustainability
There is a growing trend towards eco-friendly luxury properties in the Costa Blanca and many investors are increasingly seeking homes equipped with high energy-efficient systems, sustainable materials, renewable energy integration, water conservation features with low-water-use gardens and smart home technologies, all of which align with global sustainability priorities. This emphasis on sustainability is not only an environmental consideration but also a strategic investment decision. Properties with eco-friendly features are increasingly in demand, offering higher resale values and attracting a broader spectrum of buyers who prioritize environmental responsibility. This trend reflects a growing market segment that values both luxury and sustainability.
Spotlight on Key Towns
- Javea: Known for its crystal-clear waters and vibrant cultural scene, Javea offers luxury villas with stunning sea views, attracting both investors and holidaymakers.
- Moraira: This charming town boasts a marina, upscale dining, and exclusive properties, making it a favorite among luxury buyers.
- Altea: Renowned for its artistic heritage and picturesque old town, Altea provides a serene environment with high-end real estate options.
- Benissa: With its rugged coastline and historic architecture, Benissa offers unique investment opportunities in luxury fincas and modern villas.
- Denia: As a gateway to the Balearic Islands, Denia combines a rich history with a bustling port, offering diverse luxury property options.
Our Luxury Lifestyle Guide to the Costa Blanca North is available to download directly from our website, if you’d like further information on any of the towns above.
In Conclusion
Presenting a compelling opportunity for luxury property buyers, the region’s sustained market growth, strong international demand, attractive rental yields, strategic location, and commitment to sustainability make it an ideal choice for discerning investors seeking both lifestyle and financial returns.
The AgencyRe is your boutique Real Estate Brokerage in the area, and we would be delighted to assist you, if you decide to invest in the Costa Blanca for 2025. Should you like to have a consultation with us, please do contact the team, or similarly if you’d like to view our luxury propert portfolio, please do so here.
